Why Coast Hotels
Coast Coal Harbour Vancouver Hotel by APA
Vancouver, BC, Canada
Our Story
Since acquiring our first property over 50 years ago, Coast Hotels has grown into one of North America’s fastest-growing hotel brands.
Coast Hotels enhances your property by aligning it with a well-respected and distinct brand. As fellow hotel owners and operators, we walk in your shoes every day. We understand the challenges you face, and with over five decades of hospitality experience, we’ve developed a remarkable system to support our franchise owners, ensure delighted and loyal guests, and drive revenue. Our consistently high standards reassure prospective guests when they see the Coast Hotels brand name, evident in our exceptional above-industry standard Likelihood to Return Brand Score.
Founded in 1972
Purchased by APA Hotel International, Inc. of Japan in 2016
Headquartered in Vancouver, BC, Canada
coast uSA INC. Office in Seattle, WA, USA
Our Purpose
We strive for every guest to experience the destination the way locals do by encouraging our Ambassadors to share their pride in where they live and delivering an authentic experience in a friendly, warm, and refreshing way.
Coast Hotels is committed to preserving the character of each community we are situated in
Our Vision & Mission
Our Vision is to grow our network of unique hotels, creating brand preference, happy Ambassadors, and a competitive return on investment.
Coast Hotels delights guests with friendly service and refreshing stays through a network of unique hotels in North America
our brand promise
At Coast Hotels we provide a stay you can trust, by delighting guests with friendly service and a Refreshingly Local™ experience at a network of unique hotels.
85%+
Online Reputation Brand Score
90%
Likelihood to Return
Brand Loyalty Score
93%+
Attitude Brand Score
Directly From Our Franchisee Family
Michael Hale
Chief Executive Officer of Northern Vision Development (NVD), Whitehorse, YT
“At Northern Vision Development LP, our loyalty to Coast Hotels is unwavering, rooted deeply in the unparalleled support their team demonstrated during our most challenging times. Coast Hotels stood by us through the difficulties of the pandemic, offering assistance and a genuine partnership that transcended mere business dealings. Their commitment to our success, even in the face of adversity, is unmatched. What truly sets Coast Hotels apart is their culture of support, kindness, and genuine interest in fostering meaningful relationships and connections. Coast Hotels isn't just a partner; they're an integral part of our success story.”
Our Coast Rewards™
Loyalty Program
Designed to drive advocacy, reduce acquisition costs, and enhance the lifetime value of guests, our innovative Coast Rewards loyalty program is instrumental in boosting brand recognition, fostering deep engagement, and fueling revenue growth.
Coast Rewards Members stay more, spend more, and book through our direct and lowest-cost channels. From the instant guests join our loyalty program, they begin accumulating points that can be exchanged for a range of enticing rewards, including complimentary stays, room upgrades, travel packages, thoughtfully curated gifts, and eco-conscious merchandise in alignment with our dedication to sustainability. In addition, we offer our Members the option to accumulate points with Aeroplan®, Alaska Airlines Mileage Plan™, or More Rewards.
45%
Member-Generated Revenue Growth Year over Year
+76%
New Enrollments Year over Year
+5%
Higher Average Daily Rate vs. Non-Members
Real People™
At Coast Hotels, we believe in the power of individuality and diversity and the richness it brings to our brand, team, franchisee family, and our guests' experiences. Our foundation is built upon embracing real people with their diverse backgrounds, talents, and perspectives. No “cookie-cutters” around here as we understand that it's the unique qualities that each franchisee and team member brings that truly make our brand exceptional.
We are a place where franchise owners and team members thrive personally, professionally, and collaboratively, where everyone’s unique story enhances the stories we tell our guests.
We challenge limits and let individuality and diversity shine amidst a community of varied minds and refreshingly warm hearts.
our Leadership Team
Success is as important as the way we achieve it together.
Respected industry-wide, our highly experienced, visionary, and diverse leadership team is committed to a collaborative approach and provides expertise in strategic planning, hotel development, commercial strategy, marketing and communications, revenue performance and distribution, sales, people & culture, operational excellence, brand engagement, finance, purchasing, and technology.